I am not the type of guy that anticipates the release of a book, but this one had me excited.

This book will make you uncomfortable.

Depending on what you do all day, it might make you extremely uncomfortable.

That’s a very good thing, because you deserve it. We all do.

Jason and David have broken all the rules and won. Again and again they’ve demonstrated that the regular way isn’t necessarily the right way. They just don’t say it, they do it. And they do it better than just about anyone has any right to expect.

This book is short, fast, sharp and ready to make a difference. It takes no prisoners, spares no quarter, and gives you no place to hide, all at the same time.

There, my review is almost as long as the first chapter of the book. I can’t imagine what possible excuse you can dream up for not buying this book for every single person you work with, right now.

Stop reading the review. Buy the book. -Seth Godin

Buy REWORK at Amazon
This is a referral link. Thanks for the love.

“SXSW Interactive features five days of compelling presentations from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders and an unbeatable line up of special programs showcasing the best new websites, video games and startup ideas the community has to offer.”March 12-16 in Austin Texas

Related Links
Will SXSW 2010 Bring Us the Next Twitter or Foursquare?

I’m going. Are you?

I want to recommend a fantastic resource for you to keep you thinking and bubbling with new ideas. The blog is called Trendwatching. I have been reading it for years, and consistently got a lot out of it. It has a sister site called Springwise that does more regular posts. You could say that Trendwatching is  stock and Springwise is flow, but I think both are fantastic all the time.

Making Up Words Is Good – Thoughts On Trendwatching’s Unique Vocab

One of the unique elements of Trendwatching is their vocabulary creation.  There are so many trends rolling down the pipeline its nice that someone is trying to categorize it with some new fun vocabulary.

Vocabulary Examples

Aaron Marshall
Trendwatcher

I need to come up with a name for this blog and I want to make sure it is something that jives with the community I am trying to serve. If you are reading this, you are in that community, so lend me some creative juice… What should I name this blog?

Here are the topics and categories that I intend to blog about:

Main Categories

• Social Media
• Technology
• Leadership

Sub-Categories

• Africa
• Service
• Business
• Entrepreneurship
• How To
• Innovation
• Community
• Creativity

With those topics in mind… I want this blog to be an engaging, educational and fun resource for you. Something that will serve you well.

Post your ideas in the comments. Once we have some rolling I will create a poll for the top choices.

Some of you who are subscribed to my CHURCHSMO RSS Feed will notice things have changed a bit. I’ve decided to stop blogging at CHURCHSMO. I want to broaden my audience. I still intend to serve ministries through this blog, but I won’t always be putting it in the context of church and ministry.

I am really grateful for your patronage at CHURCHSMO and hope to see you engaging in the new space!

Aaron Marshall
Moved

My perfectionism is killing the story…

It’t really difficult for me to just throw stuff online without pouring over it and feeling like I have to make it perfect. Unfortunately, I think that has really stunted my growth. Rather than focusing on making good content, I have gotten stuck on making it look right, which is fine, but the story I want to tell is far more important. I am laughing at how I have been telling people this for years, but I haven’t taken my own advice here.

Aaron Marshall
Breaking Free